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Together as One

Dear Friends and Colleagues,

As we draw to the close of the year, I want to reach out to each and every one of you—not only to thank you for supporting RAPP throughout the year, but also for all your patience and generosity dealing with a new CEO!

I accepted the position at RAPP because I knew that beyond an amazing history spanning the best part of 50 years—at its core there was (and is) a great deal of wealth in the company:

A richness through the power of our people—that is you.

A few months into this role and I know now for sure that in many places we have fantastic talent waiting to be enhanced and released to fly higher and further.

I hope that together with you, we can get RAPP to become the Global Player it was born to be.

But enough about business. I would rather like to take this opportunity to remind you, as I often remind myself and my leadership, that at the end of the day,

Nothing and everything is possible through the will, passion and belief of people.

Whenever I see a truly great company, it is made great not by its size or institutional reputation, but by what it stands for. Right there you find people who believe. They work Together, as One.

And at the very core of that behaviour, there lives that one dynamic that only we humans have, the ability to care—to live by principles, not rules.

For me, and I hope in you, there lives that fundamental aspect of a good human being, the desire to care—despite the turbulence of life and all its rush and ambiguity.

After all, to be kind is the essence of Humankind.

I am fully and absolutely committed to getting RAPP to where it can and needs to be—and in so doing give us all a chance to work hard doing something that is fun. But also to be happy in doing it.

Happy, because we care and are cared for.

I ask that you help me in this endeavour, ensuring RAPP does not just become the world leader in Core Dialog as a key craft in modern connectivity alone, but that Core Dialog defines who we are as people: at our Core we protect the things that really matter, we care to interact, to speak with, to embrace one another—our differences as well as our likeness, so that the best of what we are and have yet to become is nurtured for the good of RAPP and its clients.

Let me leave with you with this "end of year" quote:

"Progress lies not in enhancing what is—but in advancing toward what will be."
Khalil Gibran

I wish you, and all those you hold dear, kind wishes over the Holiday period.

Please return safe and well.

Yours ever,

Alexei Orlov

Alexei Orlov